Privacy Policy

Last Updated: 1 June 2026

Introduction

This Privacy Policy explains how [Business Name] (“we”, “us”, or “our”) collects, uses, stores, and protects your personal information when you visit our website, submit an enquiry, complete a Google Lead Form, or use our services. We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Who We Are

CXD Autotech Ltd

Address: Unit 8, Tuffley Trading Estate, Pearce Way, Gloucester, GL25YD

Telephone: 01452 764562

Email: info@cxdautotech.co.uk

Information We Collect

Information You Provide

We may collect personal information including:

* Name

* Email address

* Telephone number

* Vehicle registration details

* Vehicle make and model

* Service or repair requirements

* Information submitted through website contact forms

* Information submitted through Google Lead Forms

* Any other information you choose to provide

Information Collected Automatically

When you visit our website, we may collect:

* IP address

* Device information

* Browser type and version

* Pages viewed

* Time spent on pages

* Website interactions

* Referral source information

This information may be collected using cookies and analytics technologies.

How We Use Your Information

We use your personal information to:

* Respond to enquiries and quote requests

* Contact you regarding vehicle repairs, servicing, MOTs, or other services

* Schedule appointments

* Improve our website and customer experience

* Monitor website performance

* Measure advertising effectiveness

* Comply with legal obligations

* Maintain business records

Google Lead Forms

We advertise our services using Google Ads Lead Forms.

When you submit a lead form through Google, your information is securely transmitted to us by Google and may include:

* Name

* Email address

* Telephone number

* Information entered into the enquiry form

We use this information solely to respond to your enquiry and provide requested services.

By submitting a lead form, you consent to us contacting you regarding your enquiry.

Google Analytics

Our website uses Google Analytics to help us understand how visitors use our website.

Google Analytics may collect information such as:

* Pages visited

* Time spent on the website

* Device type

* General geographic location

* Website interactions

Google Analytics uses cookies and similar technologies to collect this information.

Where required by law, analytics cookies will only be activated after you provide consent through our cookie banner.

For more information about how Google processes data, please visit Google’s Privacy Policy.

Google Ads and Conversion Tracking

We use Google Ads and Google Ads Conversion Tracking to measure the effectiveness of our advertising campaigns.

This may involve the use of cookies or tracking technologies that allow us to understand when a website visitor has arrived via a Google advertisement and whether they complete an enquiry or other action.

This information helps us improve our advertising and marketing activities.

Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

Legitimate Interests

For:

* Responding to business enquiries

* Managing customer relationships

* Improving our services

* Measuring website performance

Consent

For:

* Non-essential cookies

* Analytics cookies

* Marketing and advertising cookies where required

Contract

Where processing is necessary to provide services requested by you.

Legal Obligation

Where we are required to retain records or comply with legal requirements.

Sharing Your Information

We do not sell your personal information.

We may share information with trusted third parties including:

* Google (for advertising and analytics services)

* Website hosting providers

* IT support providers

* Payment service providers

* Professional advisers

* Government or regulatory authorities where required by law

All third parties are required to handle personal data securely and lawfully.

International Transfers

Some of the service providers we use, including Google, may process information outside the United Kingdom.

Where this occurs, appropriate safeguards are implemented to protect your personal information in accordance with UK GDPR requirements.

Data Retention

We retain personal information only for as long as necessary to:

* Respond to enquiries

* Deliver requested services

* Meet legal, accounting, and tax obligations

* Resolve disputes and enforce agreements

Cookies

Our website uses cookies to:

* Enable website functionality

* Analyse website usage

* Measure advertising performance

* Improve user experience

You can manage or withdraw cookie consent at any time through our website cookie settings or your browser settings.

Your Rights

You have the right to:

* Request access to your personal data

* Request correction of inaccurate information

* Request deletion of your personal data

* Request restriction of processing

* Object to processing

* Request data portability where applicable

* Withdraw consent at any time

To exercise any of these rights, please contact us using the details provided above.

Complaints

If you are unhappy with how we process your personal data, you have the right to complain to the UK Information Commissioner’s Office (ICO).

Website: https://ico.org.uk

Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be published on this page together with the updated revision date.